Morningstar Law Group

ASSIGNMENT

Articulon was engaged to develop a greater media presence while maintaining brand awareness for Morningstar Law Group.

PROGRAM ELEMENTS & RESULTS

Articulon initiated conversations with reporters concerning the firm and its accomplishments, as well as with regional and national legal trade publications. As a result of Articulon’s efforts, the firm and its attorneys, became the subject of feature news stories, and professional profiles. Articulon achieved expanded coverage in the business sections of local and regional publications. Placements include: Triangle Business Journal, Durham Herald Sun, News & Observer, and NC Lawyers Weekly.