Articulon Insights

Visiting Tammy Lynn Center

/0 Comments/in , /by

 

Articulon 10-year Anniversary LogoTo celebrate our 10th anniversary, we’re using the power of 10 to make a difference in the lives of Triangle residents. What this means is that for 10 months we will multiply our creativity by the power of 10 in support of local non-profits organizations.

10 charities, over 10 months on 10 unique holidays receive 10 gifts in 10 creative ways.

 

Alvin thinks Sarah and Cindy are #1Last month, we kicked off our celebration by supporting the Food Bank of Central & Eastern North Carolina on National Tortilla Chip Day – (Click here to check it out).

In honor of March as National Developmental Disabilities Awareness month, we wanted to gain some insight about the needs of this special group of people.

Did you know that more than 5 million Americans have a developmental disability, including 167,000 in North Carolina? We sure didn’t! Providing care and love to these individuals and families in Wake County is Tammy Lynn Center for Developmental Disabilities.

Articulon visited Tammy Lynn Center this week to spend time with the students, staff and teachers. We experienced the interactive adaptive playground, joined the classroom and donated 10 craft kits filled with art supplies and bubbles.

Programs and services at the center include:

  • Early Intervention
  • Day Services
  • Therapy Services
  • Respite Care Program
  • Residential Services

Articulon Team with Tammy Lynn Students

Mike, Sarah and Cindy with TLC students

 

 Tammy Lynn Center LogoThe Articulon team has supported the mission of the center for many years. Cindy Stranad is a former board member and event chair, and Brian Van Norman is the 2012 publicity chair for the organization’s signature fundraiser, A Toast to the Triangle™.

Tammy Lynn Center for Developmental Disabilities offers educational, residential and family support services to children and adults with special needs. Founded in 1969, the center is committed to providing the individuals it serves with the opportunity to maximize their abilities and potential in a loving, nurturing environment.

 

There are many ways you can support Tammy Lynn Center. Click here to learn more about the organization and how you can help.

Halfway There!

/0 Comments/in , /by

Hello all!

Sarah Wood - Woof Gang Bakery TshirtI’m Sarah Wood, a senior from N.C. State (That’s me to the right). I joined Articulon in January as a public relations intern and am excited to report that I have now reached the halfway mark. It’s gone by so fast, but I’m learning so much.

Working at an agency is definitely different from working for one organization. Instead of working with one client, you’re working with multiple clients daily on different projects. The projects vary, which is great because it provides more opportunities to learn and utilize your creativity. With one client we could be working on rebranding a new identity to target a broader audience, and another client we could be working on revamping their website to be up-to-date.

Most assuredly, a lot of things can go on during a day at a public relations/branding agency. Now that I’m halfway toward the end, I’m definitely excited to see what will come my way when I get back from spring break.

And speaking of spring break, I will be going down to Louisiana with an organization from N.C. State, Center for Student Leadership, Ethics and Public Service (CSLEPS), on an alternative spring break trip to work with Habitat for Humanity on a site near the Gulf Coast, one of the disaster areas from Hurricane Katrina. I know my group and I are eager to go down there and help the communities in need and learn a little about that Louisiana culture that we don’t see up here!

While I’m gone I’ll take pictures and bring them back to share so people can see what we did and what we learned. When I get back I know the other half of the final semester of my college days and the other half of my internship will be waiting on me. I will be excited to come back and learn, but for now this intern is headed south and might end up on the bayou!

Be back soon!

– Sarah

Month 2: Tammy Lynn Center for Developmental Disabilities

/0 Comments/in , , /by

In honor of March as National Developmental Disabilities Awareness month, we wanted to gain some insight about the needs of this special group of people.

Did you know that more than 5 million Americans have a developmental disability, including 167,000 in North Carolina? We sure didn’t! Providing care and love to these individuals and families in Wake County is the Tammy Lynn Center for Developmental Disabilities.

Articulon visited the Tammy Lynn Center this week to spend time with the students, staff and teachers. We experienced the interactive adaptive playground, joined the classroom and donated 10 craft kits filled with art supplies and bubbles.

Programs and services at the center include:

  • Early Intervention
  • Day Services
  • Therapy Services
  • Respite Care Program
  • Residential Services

 

10 Years: More than a Milestone

/0 Comments/in , /by

Articulon 10-year Anniversary LogoThis year, we turn 10. We’re OK with growing old. We’re not OK with growing stale. We know where we’ve been. More important, we know where we are headed. We’re building brands. Building on success after client success.

National Tortilla Chip DayArticulon’s 10th anniversary is more than just a milestone; it’s a chance to understand our clients and agency better. We nurture our traditions while we appreciate both the growth and change that have propelled the agency forward.

We couldn’t have made it without our clients, friends and partners. Thank you for 10 great years! 

We’re using the power of 10 to make a difference in the lives of Triangle residents. For the next 10 months, we will multiply our creativity by the power of 10 in support of local non-profit organizations.

That means 10 charities, over 10 months on 10 unique holidays will receive 10 gifts in 10 creative ways.

Articulon Team at Food BankToday, we kick-off our giving celebration on National Tortilla Chip Day! The Articulon team visited the Food Bank of Central & Eastern North Carolina, with 85 pounds of tortilla chips, complete with salsa. This donation will create 72 meals for area individuals in need.

Food Bank LogoThe Food Bank of Central & Eastern North Carolina provides more than 150,000 pounds of food every day to 800 community-based emergency feeding programs that serve more than 500,000 individuals at risk of hunger. The organization has six locations that serve 34 eastern North Carolina counties.

Click here to learn how you can support FBCENC and make a difference in someone’s life today.

 

(Mike, Sarah, Brian and Cindy make a food donation in honor of National Tortilla Chip Day at FBCENC.)

Articulon Wins 2012 ADDY Award for Social Media

/0 Comments/in , /by

RALEIGH, N.C. (Feb. 23, 2012) ― Raleigh-based brand communication firm Articulon has received an ADDY®award from the American Advertising Federation Raleigh-Durham chapter. The agency was recognized in the interactive category for its work with the North Carolina Guardian ad Litem program.

“We are honored to have our work recognized by industry leaders,” says Cindy Stranad, APR, Articulon principal and founder. “Meeting the goals of the campaign and sharing this recognition with our clients is a great achievement.”

Articulon was recognized with a Bronze ADDY® for creating a social media campaign to reach and engage a non-traditional, 18-35 male and minority demographic. The volunteer recruitment campaign is titled “Be the Voice for a Child” and showcased the personality and diversity of children and teens in need of a court advocate. Celebrity testimonials were also used to bring the story to life with voiceovers and videos.

“From concept to production, the entire Articulon team strives to reach each client’s audience in a way that’s compelling and emotionally resonates with them,” explains senior account manager Mike Gauss.

The ADDY® awards celebration is one of the most prestigious events in the advertising industry. More than 300 professionals were in attendance as Articulon was honored on February 17 at Dorton Arena.

This award builds upon the recognition Articulon has received for a commitment to exceptional client work and community involvement. The firm has been recognized as one of the top 25 public relations firms in the Triangle for six years by the Triangle Business Journal, has won numerous industry awards including Best in Division Sir Walter Raleigh Awards for creative and PR excellence. In 2010, Articulon was selected by an independent group of judges as a Greater Raleigh Chamber of Commerce Pinnacle Award recipient based on sustained growth and innovation.

About Articulon: 
Raleigh-based brand and PR firm Articulon impacts the way clients engage their brands to build stronger relationships with customers, sponsors, shareholders, employees and community. Each campaign is built with a customized, integrated approach and measured by tangible results. We work with clients to increase visibility in five practice areas: Professional Services, B to B, Real Estate, Health & Wellness, and Cause Marketing.

About AAF-RDU:
The AAF Raleigh-Durham Chapter, part of the national AAF organization, is a not-for-profit association that strives to connect the local advertising industry. It follows the by-laws set forth by the American Advertising Federation, which is the oldest national advertising trade association. It is one of several clubs in the Third District that participates at the national level of the AAF.