Thoughts, Opinions & Interesting Agency Stuff

Articulon Named a Top 25 Public Relations Firm

Brand communication and public relations firm Articulon announces today that the agency ranks among the Triangle’s top 25 public relations firms as reported by the Triangle Business Journal. This is the eighth consecutive year Articulon has received this recognition. Cindy Stranad, APR founded Articulon to offer expertise in public relations, brand messaging, design, social media…

Using “Hot” Topics to Secure Media Coverage

As PR professionals, it’s our job to constantly be aware of what is, and what will be, a hot topic in the media. In our most recent coverage, we took that direction very literally. With the mid-July temperatures beginning to skyrocket, it was obvious that the media would be wanting to find stories relating to…

June’s “Not-So-Heard-Of” PR Drama

June was a big month for public controversy ESPECIALLY around the one thing we all love, food! With that being said, some of the cases were handled better than others. Here’s our thoughts on the initial responses of three companies involved in the less heard about PR drama in June. Cheerios Gets Hate Mail In…

What are the “Most Patriotic” Brands?

With the Fourth of July just days passed, big brands were hoping to lure customers with an emotional pull based on values of patriotism and flag-waving emotion. As part of a brand survey—4,500 consumers evaluating 197 brands —Brand Keys, a consulting firm, conducted a “drill-down” to identify which for-profit brands are seen as more associated…

Plan your Online Reputation Today: It’s that Important

Your organization’s reputation must be thought of as it were a brand — a highly protected brand. Reputations Corporation, a Canadian based consultancy group, explains that reputation is a reflection of an organization over time as seen through the eyes of its various audiences: customers, investors, employees and the media, among others, who consider such…

Month 9: Providing a Safe Halloween for Inner-City Children

Our team enjoyed the staff and children of the Raleigh Community & Safety Club for the Passage Home 6th Annual Fun Night. Articulon donated 10 pumpkins full of goodies, along with the healthy choices of apples, bananas and oranges.   Mike and Cindy deliver Halloween goodie bags and trick-or-treat pumpkins to Passage Home’s Michelle Love and the children at the fall celebration.