Thoughts, Opinions & Interesting Agency Stuff
Writing vs. Speaking: Knowing the Audience
This week, I attended a professional development luncheon with the Raleigh Public Relations Society to hear Lisa Luten speak. For those of you who don’t know, Lisa Luten is the Director of Communication (and part time comedian) for the Wake County Public School System. This woman is hilarious! Lisa is best known for her work…
Managing Productivity
It’s an interesting thing how we can get so wrapped up in our daily “To-Dos.” Sometimes it seems that stepping into the office can be a time warp. Before you realize it, eight hours have vanished. Recently, I realized that I had been in the office for 11 days straight. Part of that reason was…
14 Reasons for Marketers to Be Excited About 2014 (Part Two) – eZanga
As we said last week, we’re excited for the next year in marketing. From social media becoming even bigger and more integrated into other marketing channels, to harnessing big data into manageable sets for more data-driven marketing, things are looking up. But every marketer is different, from their preferences to their job duties, so I…
Setting Goals
After reading Mike’s most recent blog post about a couple of his New Year’s career resolutions on organization, it made me wonder what I had in store for 2014. Resolutions have always been a huge thing for me in my personal life, but I never considered them in my professional life. So I’ve put a…
Snow Season No Longer Means Slow Season
Not too long ago, the Monday before Thanksgiving till the Monday after New Year’s was considered the slow season. Office-centric businesses could clean-up files, organize the office and strategize about the coming year. Those have now gone the way of “Remember When” tales. With all of the advances in technology, we are enjoying the benefits…
5 Ways to Promote Live Events Using Social Media – Social Times
No matter what the city, there is always competition to have the best event and draw the largest crowd. The main challenge is to get the word out about your event … and to help the potential audience see the value in attending your event instead of another. Although there is a lot to be…
Feeling Social
About two months ago, I saw that a reporter was going to be doing a story about social media and implementing it to help promote events. Having just come off my work with MoonRunners Saloon, I figured I would sit down while finishing up my morning coffee, and send a quick email of the top-three…
Articulon Wins Gold at 2013 Sir Walter Raleigh Awards
Articulon received a Gold Sir Walter Raleigh Award for work performed on behalf of Better Business Bureau serving Eastern North Carolina. The semi-annual “Secure Your ID” campaign was recognized in the Total Communications – Special Events category. “We are honored to be recognized for exemplary client work by our peers in the industry,” said Cindy…
Top 10 Things Learned
Check out my top ten memories and learning experiences from my first three months at Articulon. Rosetta Stone Needed. There is PR lingo (within each agency) that is not taught in college. Whether it is client names, web data-bases, charities, organizations, publications, or a type of coffee, there needs to be a Rosetta Stone for…