Camberly Development Tour Event
Assignment:
Promote the newest Wake Forest subdivision, Camberly, during the 2018 Triangle Parade of Homes and drive attendance at its special home tour event.
- Direct market to realtors with clientele that purchase homes at a value of $750,000 and above
- Connect with homeowners in the top 25% HHI within a 10 mi radius
Activation:
- Direct Mail
- Email Marketing
- Social Media
- Targeted PPC advertising
- Broadcast advertising



